A budding designer is always taught to keep things clean and simple. That’s a good advice. Later, when user experience comes into the picture, the first thing that takes a hit, is simplicity and cleanliness. This is exactly the moment when an organization can easily mess up their design and compromise the look, feel, and functionalities.
The first step towards ‘design thinking’ is to take complete control.
It was the smart application of design thinking that converted Airbnb, an almost bankrupt company into a successful worldwide venture. The new design is simple, yet completely user centric. The best part about the Airbnb app experience is the way they hold your hand through the whole booking process.
This article was published on APN NEWS
